Ad Campaign Review: Unconventional Chic by Lacoste Spring Summer 2011

 

Lacoste brings us this pretty clear statment about unconventional chic. The glamorous part of the collection with a Lacoste Top on all the models drives the premise. To look conventional meaning to look ordinary and simple but if you add something cool on top of all things that is what will make a difference. The execution is really simple and elegant. Be sure to check the videos of the Manifesto and also for The Making Of. Some of the cast include: Jon Kortajarena, Noah Mills and Lya Kebede.